Nokia New Year’s Eve Party a smashing success

Those unable to watch their favorite artists in person were able to view performances from the five Nokia (NYSE: NOK) New Year’s Eve events via a global television broadcast, as well as online at www.nokianewyearseve.com. An additional global television program of musical highlights will be broadcast on January 1. To orchestrate this enormous global celebration, Nokia enlisted the services of Harvey Goldsmith CBE, the producer of Live Aid and Live8. The estimated total television and Internet audience is expected to be more than 150 million.

"With more than 2 million music lovers celebrating with us in person, and more than 150 million television and Internet viewers, Nokia New Year’s Eve was certainly the biggest New Year’s party of 2006," said Jo Harlow, Senior Vice President of Marketing for Nokia. "Nokia New Year’s Eve clearly lived up to our mission of "Connecting People" and delivered on our promise of leveraging the power of television, the internet, live events and the world’s most exciting music artists to get people talking, sharing and celebrating on one incredible night. Our thanks to the artists who performed — and the millions of people who celebrated with us in person and around the world."

Source: Nokia PR

And with that I’m going to go lay down. I simply need to recover from last nights celebration. If you want pictures of the event Nokia set up a site for the press here. That’s where I got the picture above of the Berlin event.