Disqus
Latest report by NPD Group reveals 29 million users in the U.S. play games on their mobile phones, with 7 million actively downloading the games onto their phones. The surprise here is that the most active demographic for mobile gaming include adults aged from 25 to 34 (29%), followed by those aged between 18 and 24 (27%), and those aged from 13 to 17 (15%).
Commenting on the results, NPD industry analyst Anita Frazier said: “While teens definitely have a higher incidence than adults for mobile gaming, they still play second fiddle to their older counterparts in overall game play and downloading. And while it’s true that adults currently control the lion’s share of mobile game downloads and play, as more teens enter the mobile subscriber base we’ll see these numbers start to reach parity.”
The report also revealed that there are still roadblocks like consumer education and underwhelming quality that continue to hamper the industry’s chance to provide the killer app for mobile phones.
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.
