Mobile penetration to break 100% by 2013
By Will Park on Friday, August 24th, 2007 at 2:58 PM PST In Announcements, Financial/Corporate News, Research
While the European Union can already boast of having more mobile phones in their country than actual human beings (their mobile penetration was recently pegged at 103%), the US is lagging pretty far behind. Still, for the behind-the-times US wireless market, hitting 84% market penetration by year-end and 100% penetration by 2013 is quite a feat.
SNL Kagan not only predicts 100% penetration in the US by 2013, they are also counting on wireless carriers making more money from data usage – increasing Average Revenue Per User (ARPU) about 1.5% over the next 10 years .
The data market looks to be the most promising revenue stream for carriers. No wonder we’re seeing the likes of Sprint (NYSE: S) dumping huge wads of cash into their 4G high-speed data network – XOHM, anyone?
[Via: MocoNews]


Above 100% means 2 cell phones per person ?
I think tat will be case in future .. each person will have One work cell phone and a personal cell phone.
Its the case with many execs these days who carry a blackberry in addition to a normal phone
Varun, in Norway we are encouraged by taxation to have a work phone and a personal phone. An additional bonus is beeing able to turn off the work phone, still beeing able to make private calls.
Will, are you implying that Europeans are more shy than Americans? And Africans are the least shy of us all?