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Ars.Technica writes that a group of 22 companies called the I3A has been formed to create a set of benchmarks and give consumers simple to understand scores that differentiate cameras by something other than their megapixel count. Included in the 22 companies are Motorla, Nokia and Sony Ericsson. This could not have come at a better time, people need to stop buying this “N is bigger than N-1 so it must be better” bullshit. This 82 page PDF gives you an idea of how they plan to test camera phones, but I’m more in seeing how they plan to market the scores to consumers and how simple their rubric is to interpret, that is the hardest part.
About The Author
Stefan Constantinescu
Stefan Constantinescu (@WhatTheBit on Twitter) has loved technology since as far back as he can remember. It started with computers, but in the past few years his passion has turned to mobile devices. As a mobile phone enthusiast who lives and breathes devices that connect to the internet, he knows he is not alone with this radical fascination of all things wireless. He is strongly opinionated and enjoys a good debate so leave comments in his posts and he’ll get back to you! Stefan began blogging as a hobby in the fall of 2006 and joined IntoMobile in the summer of 2007. Later he got a job at Nokia in March 2008, but as of June 2009 he has rejoined the IntoMobile team. He is currently based out of Helsinki, Finland.
