Bluetooth coming to football stadiums
By Dusan Belic on Friday, January 18th, 2008 at 9:37 AM PST In General, Technologies
Bluepod Media has partnered with 8 football teams — including Blackburn Rovers, Birmingham City, West Ham, Portsmouth, Wigan Athletic, Wolves, and Celtic — to install around 15 Bluetooth units in stadiums. The idea is to enable fans to get hold of free audio/video contents and SMS about club profiles and club fixtures embedded with ads.
First results are impressive - the dry run at Portsmouth resulted to over 6,000 downloads of movie trailers out of 20,000 fans present during the game. And to make this look even more impressive, we’ll only add the service works on the opt-in basis, meaning only people who wanted the free ad-supported content, got it. Wow!
[Via: MobileWeblog]
I think this means we will all get Bluetooth spammed - its legal now apparently…
http://bluetoothinsight.blogspot.com/2007/10/bluetooth-spamming-gets-green-light.html
Yes, Bluetooth spam seems like a likely possibility. On the other hand, if a football game gets boring, at least you can watch something else.
our Bluetooth Advertising product Best & cool business idea!
http://www.eblueads.com