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O2 Head of R&D predicts what you’ll see at MWC

By Ben Robinson on Sunday, February 10th, 2008 at 6:38 AM PST In Mobile World Congress 2008, O2

o1 O2 Head of R&D predicts what youll see at MWC

Mike Short, Head of R&D at O2 UK, was interviewed by Mobile Marketing Magazine, about what he expects to see at MWC – below is a brief bulleted summary of the key points:

  •  Mobile Data and Applications – lots around 3G, Mobile Internet, and Mobile Email
  • Mobile Commerce and Banking – NFC (Near Field Communications) contactless payment, and “Money by Mobile”
  • Mobile Advertising – a lot of activity in this area as it finally becomes mature
  • Screen, Eyewear, and Accessories – the world of Mobile moving from verbal to visual e.g. pico-projectors
  • Mobile Communities and Social Networking – lots of excitement after recent announcements such as EyeVibe
  • M2M (Machine-2-Machine) – for example Telematics services
  • Various – lots on Mobile TV, Bar Codes, GPS, and Environmental solutions

Of course the IntoMobile team are now in Barcelona, so expect a cavalcade of updates from us in the next few days, and we’ll see how of much of the above appears – I would bet a large amount!!

[Via: Mobile Marketing Magazine]

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