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Orange look at impact of techology on football

By: , IntoMobile
Sunday, February 17th, 2008 at 6:44 AM

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 I don’t think I’ve posted a story about Mobile and Football being related, before – there’s always a first!

Apparently the Orange Future of Football Report states that technology will infiltrated the beautiful game much sooner than we think. There are a number of potentially applicable areas for mobile technology to be utilised – highlights being:

  • Players being communicated to on-pitch via mobile receiving devices they are wearing
  • Pitches loaded with sensors to track trajectory (obviously important for things like a ball crossing the lines (or not!)
  • Seat Technology ( like a PDA inset) to gives fans TV-like alternative angles, and the obvious revenue stream of ordering food/drink/merchandise to where they are sitting

However, the report has been received slightly less positively by the FA, with them stating that they want to maintain “integrity” of the sport – they also added in terms of developments, they are look at goalmouth techology, for which pilots schemes are already deployed.

So what say you IntoMobile readership – do we need a tech-injection in to footie, or is it fine as it is? Personally I think anything that can improve the accuracy of refereeing has to be a good thing!!

[Via: Mobile Today]

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About The Author

Ben Robinson

Ben is a 10+ year veteran of the Mobile industry – starting his career when SMS was a still a relatively new concept for most people (!), he has now consulted on everything from bleeding-edge Mobile content, to the next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas! He is based in the UK, a hotbed of activity for mobile, and recently became a father for the second time – as oppose to in his younger years when he was happy spend time tweaking all manner of mobile devices to 'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make your life better – if a particular solution (be it service or device) isn’t doing this, he believes you need to ask the very important question of why you continue to use it... His focus at IntoMobile is mainly on Mobile content, services, and infrastructure, particularly as regards the UK market – and with the occasional look at devices. Additionally, using his extensive experience in the industry, he will provide commentary on the industry at large, with regular (and hopefully thought-provoking) articles.