Disqus
SpinVox, the rather excellent voice-to-text company have mailshotted me to let me know about some of their latest stats – I thought I would share these for your edutainment:
- Our Carriers are reporting a 33% uplift in Voicemail deposits, as the calling party knows their message will be seen in minutes.
- 87% of people return a SpinVox message, which is driving a 10% uplift in voice and 15% in text.
- This is all equating to a 110% uplift in the voice message revenue line.
- 40% of SpinVox subscribers say they prefer unlimited ‘all-you-can-eat’
conversion plans to the pay-per-conversion approach. - The active SpinVox user base has now passed half a million and is on target to hit six million by mid 2008.
- In Q1 volumes doubled month-on-month in line with our expectations and we are due to continue at this rate throughout the year.
Comment: this really does just confirm the strength of the voice-to-text business model, and moreover, how SpinVox are operating extremely well in this area. V-T-T is a genuinely useful service (I “use” it all the time with people dropping voicemails to me), and SpinVox should be congratulated on their success to date – well done guys (and girls)!
Check out more (including a free trial) at SpinVox’s website: http://www.spinvox.com
About The Author
Ben Robinson
Ben is a 10+ year veteran of the Mobile industry – starting his career when SMS was a still a relatively new concept for most people (!), he has now consulted on everything from bleeding-edge Mobile content, to the next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas! He is based in the UK, a hotbed of activity for mobile, and recently became a father for the second time – as oppose to in his younger years when he was happy spend time tweaking all manner of mobile devices to 'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make your life better – if a particular solution (be it service or device) isn’t doing this, he believes you need to ask the very important question of why you continue to use it... His focus at IntoMobile is mainly on Mobile content, services, and infrastructure, particularly as regards the UK market – and with the occasional look at devices. Additionally, using his extensive experience in the industry, he will provide commentary on the industry at large, with regular (and hopefully thought-provoking) articles.
