Disqus
Chinese handset vendor ZTE plans to invest 100mn RMB (that’s about 5.5mn GBP if my maths is right…) in promoting it’s handset brand in 2008, according to reports. ZTE is also targeting sales of 50mn handset in 2008 – currently the U980 model accounts for one third of all TD-SCDMA handsets sold by China Mobile.
You might of heard of ZTE previously as a provider of handsets to 3, predominantly (if memory serves), in the prepay arena with F866 (below). However, given the rate at which hi-spec handsets are coming out of China currently, I wouldn’t at all be surprised to see some devices on a par with the leading European vendors’ devices, in the near future…
[Via: Pacific Epoch]
About The Author
Ben Robinson
Ben is a 10+ year veteran of the Mobile industry – starting his career when SMS was a still a relatively new concept for most people (!), he has now consulted on everything from bleeding-edge Mobile content, to the next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas! He is based in the UK, a hotbed of activity for mobile, and recently became a father for the second time – as oppose to in his younger years when he was happy spend time tweaking all manner of mobile devices to 'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make your life better – if a particular solution (be it service or device) isn’t doing this, he believes you need to ask the very important question of why you continue to use it... His focus at IntoMobile is mainly on Mobile content, services, and infrastructure, particularly as regards the UK market – and with the occasional look at devices. Additionally, using his extensive experience in the industry, he will provide commentary on the industry at large, with regular (and hopefully thought-provoking) articles.
