Cell Phone News

AT&T back-peddles on iPhone sales limit - allows three iPhones per person

By Will Park on Tuesday, May 20th, 2008 at 5:26 PM PST In AT&T, Announcements, Apple, Services, iPhone, iPhone OS

AT&T gives three iPhone limit per personJust a day after AT&T (NYSE: T) instituted a one iPhone per person limit to presumably ration remaining iPhone stock, the top US wireless carrier back-peddled and is now allowing customers to buy up to three iPhones at a time.

“Our No. 1 concern is to make sure that every customer who wants an iPhone gets one,” an AT&T spokesman said. “We thought yesterday that the fairest way to do that was to limit customers to one iPhone. Then we realized that we have sufficient inventory to go back to our original policy.”

AT&T customers can now expect to buy up to three iPhones with a credit or debit card. Cash and checks are not accepted in order to enforce the iPhone sales-limit.

[Via: Information Week]

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3 Comments on “AT&T back-peddles on iPhone sales limit - allows three iPhones per person”

  1. Sachin says:

    It does not matter, people could have still managed to buy more than one earlier.

  2. Raidium says:

    I don’t think this was really in affect at first. i’m sure dealers would allow people to buy more then one just to get the sales. I know of a few people personally who have bought more then one when there were first released.

  3. Will Park says:

    Actually, when the iPhone first launched, there was a two per person limit at Apple Stores. I personally bought two myself and had my friend buy one for me - so I bought three.

    I’m sure AT&T dealers would make exceptions, but AT&T’s official policy was still in effect - however brief the term may have been.

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