But somehow the study finds not only that advertisement opportunities in the US is booming because of increased mobile internet popularity – but the users are also diverse enough to satisfy any and all market segments. (I especially liked the pie- chart that says 10.8% of the users are 55 years or older.)

..I just love surveys like that. We had something like those numbers right before 2000, and people could get to read news on the phone. It never took off, because it was too expensive, and still is. But hey – who cares about that, when you can promise people great commercial advertisement opportunities on “mobile internet” (read: “wap” or flipping on internet portals)..

But I don’t doubt that the opportunities for exploiting the operator dependent solutions are most likely to succeed in the US. And that the survey is right on the money here.