Thrrum bringing its mobile visual search to T-Mobile and Verizon Wireless
By Dusan Belic on Friday, July 18th, 2008 at 3:18 AM PST In Announcements, Services, T-Mobile, Verizon
A month ago, we posted that Thrrum MMS Search has been made available for Sprint and AT&T subscribers. Now the mobile visual search provider is bringing its neat service to the users of T-Mobile (NYSE: DT) and Verizon (NYSE: VZ) Wireless.
From the official release:
Thrrum MMS Search enables camera phone users to find and browse information related to their physical environment using the MMS service integrated into their phones. Users can capture a picture of any text with their auto-focus or macro mode equipped camera phone and send the picture as a MMS to m@thrrum.com. Relevant search results are then sent to the users’ phones. The Thrrum MMS Search service is presently in beta and is available free of charge to T-Mobile and Verizon wireless subscribers in the United States.
As 23half’s (the company behind Thrrum) CEO, K. Gopalakrishnan, said: “With Thrrum, any text that you see around you becomes a hyperlink that can be ‘clicked’ upon with your camera phone.” Sounds cool to me. 
