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According to a recent ABI Research survey, digital camera, Bluetooth, and music/radio playback are the top three features that consumers consider essential for the next mobile phone purchase.
The desire for camera phones with 2 or more megapixels leads the pack with 47% of consumers listing this feature as a “must have,” followed by Bluetooth at 34% and music/FM radio functionality at 32%.
Other key findings from ABI Research’s survey:
- Consumers across all mature markets still choose their mobile operator based on the such basics as price, friends/family on the same network, and network coverage.
- The three most common features that subscribers have on their current mobile phones are games (64%), Internet access (61%), and 2+ megapixel cameras (58%).
- Games and Internet access are also high on the list of features that subscribers have on their phones, but never use.
- The handset features that are least likely to be regarded as essential include Wi-Fi, mobile TV, and games.
ABI surveyed 1,402 current wireless subscribers in seven countries (the United States, the United Kingdom, France, Germany, Japan, South Korea and Taiwan) for its research “Wireless Subscriber Profiles and Preferences.”
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.
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