Cell Phone News

Sony Ericsson to be divested?

By Ben Robinson on Sunday, August 31st, 2008 at 8:26 AM PST In Financial/Corporate News, Sony Ericsson

es Sony Ericsson to be divested?

Apparently, Sony CEO Howard Stringer is disappointed with the performance of the Sony’s Mobile Phone JV with Ericsson. He has hinted that a re-org or break up or the JV was possible if things didn’t improve. This situation arose out of an interview with Die Welt online.

On a more positive note, Stringer talked about the company strategy to network-enable every CE (Consumer Electronics) device that is produced, with a target of 2011 to complete this. He cites standardisation as an issue to be solved, with different industries all having their own initiatives.

Crumbs, that all sounds a bit serious doesn’t it? Sony Ericsson (NYSE: SNE) has evolved from the embers of the singular Sony and Ericsson mobile divisons, to become a brand with a really strong identity, and some great handsets – but the financials always tell the real situation, and in this case maybe it isn’t so positive?

[via: EETimes.com]

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4 Comments on “Sony Ericsson to be divested?”

  1. Jeff says:

    Yes I have hear rumours of this , lot of
    busniess people belive this be for real.

    Now when SE have start make big loses they belive
    it be better for Ericsson finish with Sony .

    But I never have hear so hard words from Sony CEO Howard Stringer before.

  2. Zak says:

    I think the reason SE isn’t performing so well is due to the fact that their phones that run on their basic java enabled OS can’t put calendar event’s on the standby screen.

    Yes, I know, you can “post notes” onto the standby screen but that’s not nearly as effective. Personally, that was the only reason why I purchased a symbian device as oppose to a SE.

  3. Jonte says:

    Same for me, calendar event’s on the standby screen is a really important feature which dismissed the SE’s to be a sensible choice.

  4. Rob says:

    But Sonys boss Mr Dick say yesterday they will try to
    be with Ericsson .

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