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Canalys: Apple outpaced RIM in smartphone market share

By: , IntoMobile
Friday, November 7th, 2008 at 3:31 PM

For all you Apple naysayers that just didn’t believe Apple’s claim that their iPhone 3G sales were enough to make Apple the second-largest smartphone vendor (by sales) in the world, a new report confirms Cupertino’s assertion.

Apple recently announced that their Q3 2008 sales figures for the iPhone 3G surpassed those of RIM’s BlackBerry lineup, displacing the Waterloo-based RIM as the world’s No. 2 smartphone maker. And, to confirm Apple’s latest claim to fame (or beat the issue to death, depending on how you look at it), market analysis firm Canalys has come out with a report that puts Apple at a solid second-place for smartphone market share.

Apple is reported to have captured 17.3 percent of the global smartphone market, while rival RIM managed a close 15.2 percent.

“The introduction of the iPhone 3G in July and Apple’s expansion into many more countries helped propel the vendor to second place globally,” Canalys said in a statement.

Now, Apple’s market share in Q4 may succumb to RIM’s holiday-assault with the BlackBerry 9000 Bold (recently launched in the US on AT&T’s network) and the hotly anticipated BlackBerry 9500 Storm.  As the company’s first-ever BlackBerry handset to feature an all-touchscreen setup, the BlackBerry Storm has fast become the most searched for handset on the web.

With the BlackBerry Storm nearing the media-hype that was generated when Apple first announced its media-darling iPhone in 2007, RIM could very well retake the No. 2 spot from Apple.

[Via: Reuters]

About The Author

Will Park

Will hails from The City of Angels - Los Angeles, California. He spends his time playing with his numerous gadgets and looking forward to seeing what future holds for mobile technology. An avid promoter of a fully "digital" life, he promotes the widespread adoption of truly mobile, paper-less living. He dreams of the day when he can go completely digital. No more snail mail, paper receipts, bound books, notepads/spiral notebooks, credit cards, hard currency. He's a digital warrior - fighting for the converged life. He is an idealist and a realist - he has a perfect view of what the world should be but knows that the world is not perfect. Can we ever hope to see Will's dream become reality? We'll see...

  • Tony

    Those are market share percentages for one quarter's sales. This is far different from installed market share, where Apple would significantly trail RIM. Apple likely has less than 5% of the installed user base.