Disqus
O2 USB broadband modem E160 - in white
O2 have unleashed a Pay-as-you-go mobile broadband dongle on the UK, with some pricing that is going to cause consternation amongst other Operators:
By launching its USB modem at £29.99, O2 is following up its commitment to offer its customers great products with clear pricing and no strings attached.
Pay & Go mobile broadband customers will also benefit from O2’s new coverage checker and 50-day Happiness Guarantee. Since these new customer-focused measures were launched in November, O2 has seen a considerable drop in the number of returned USB modems, showing that simple, honest advice has led to consumers being better informed at the time of purchase.
O2 Mobile Broadband Pay & Go offers users a fast and easy way to access the internet at home and on the move, without the need for long-term contracts. Customers will be able to access download speeds of up to 3.6Mbps and will have unlimited access to over 6,000 Wi-Fi hotspots across the UK, through our partners at The Cloud.
O2 Mobile Broadband Pay & Go is available in a range of options starting at just £2 a day for 500MB, £7.50 a week for 1GB or £15 a month for 3GB depending on their needs, all with unlimited Wi-Fi access.
Available across the UK, the O2 Mobile Broadband Pay & Go service offers:
- 500MB, 1GB or 3GB download allowance
- Unlimited Wi-Fi access to over 6,000 hotspots in locations such as McDonalds and major airports (e.g. Heathrow, Gatwick)
- No minimum term contract
- 50 Day Happiness Guarantee 1
- 24/7 support from a UK Call Centre
- Plug and play for easy set-up
- Fast wireless access to the internet on the move 2
Customers can purchase O2 Mobile Broadband Pay & Go in any O2 retail store, by going to the O2 Online store at www.o2.co.uk, through a number of our indirect partners such as Carphone Warehouse or by calling O2 customer service on 08705 214000.
Footnote: Unfortunately at this moment you can’t actually find the the PAYG mobile broadband offering on the O2 site – unless I’ve missed something REALLY obvious! However, I’m sure that will be sorted within the next couple of day 
[Via: O2 mediacentre]
About The Author
Ben Robinson
Ben is a 10+ year veteran of the Mobile industry – starting his career when SMS was a still a relatively new concept for most people (!), he has now consulted on everything from bleeding-edge Mobile content, to the next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas! He is based in the UK, a hotbed of activity for mobile, and recently became a father for the second time – as oppose to in his younger years when he was happy spend time tweaking all manner of mobile devices to 'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make your life better – if a particular solution (be it service or device) isn’t doing this, he believes you need to ask the very important question of why you continue to use it... His focus at IntoMobile is mainly on Mobile content, services, and infrastructure, particularly as regards the UK market – and with the occasional look at devices. Additionally, using his extensive experience in the industry, he will provide commentary on the industry at large, with regular (and hopefully thought-provoking) articles.
-
Barbara McEwen
