By: Ben Robinson, IntoMobile Wednesday, December 31st, 2008 at 3:42 AM
Pocketgamer.co.uk is reporting that O2 has launched it’s Litmus platform in the UK – basically an Applications tore that lets developers upload Apps and then get feedback from users.
You might think this sounds familiar, and it probably does – following Apple’s launch of their iTunes App Store a while back, quite a few service providers and Operators have come to the fore with their own offering. O2′s aproach is typical of the Telefonica-owned OpCo – wait and see, followed with a quality service launch.
The store currently supports WinMo, Symbian (S60), Java, Flash, BBerry Apps, and a bit of Linux for good measure! As per most of these stores, there are a variety of categories you can choose Apps from, and a selection of costs, depending on the App.
Probably the only App-type significant in it’s omission is/are the iPhone Apps – but of course we know they come via iTunes right now. Whether O2 will be able to work some magic for a distrib deal remains to be seen…..
If you want to check out the O2 Litmus, you can do so here.
Ben is a 10+ year veteran of the Mobile industry – starting his career
when SMS was a still a relatively new concept for most people (!), he has
now consulted on everything from bleeding-edge Mobile content, to the
next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas!
He is based in the UK, a hotbed of activity for mobile, and recently
became a father for the second time – as oppose to in his younger years
when he was happy spend time tweaking all manner of mobile devices to
'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make
your life better – if a particular solution (be it service or device)
isn’t doing this, he believes you need to ask the very important question
of why you continue to use it...
His focus at IntoMobile is mainly on Mobile content, services, and
infrastructure, particularly as regards the UK market – and with the
occasional look at devices. Additionally, using his extensive experience
in the industry, he will provide commentary on the industry at large, with
regular (and hopefully thought-provoking) articles.