UK: BT toying with a Mobile offering – again?

The Register is carrying a story that BT (which used to basically own all the landlines in the UK!) is considering going Mobile again – probably as some part of an MVNO-style setup with Mobile OpCo’s 3 and T-Mobile (NYSE: DT).

The story comes from a Guardian report, which also mentions that discussions are still at a very early stage. As some of you will probably already know, BT has been Mobile a number of times before – previously with Cellnet (which spun off to become O2 (NYSE: TEF)), and recently with it’s home/mobile broadband package.

Wow – if BT goes Mobile again, they are going to have to do some SERIOUS product differentiation – the Mobile market is already awash with Operators, propositions, and devices – so what could they have up their sleeve that might make them stand out? Answers on a postcard….

[Via: The Register]