Hello Kitty gets an iPhone app
By Dusan Belic on Tuesday, January 27th, 2009 at 2:13 AM PST In Applications, Content, iPhone
FunMobility is bringing the famous Hello Kitty character to the iPhone. We’re talking about the wallpaper application here, meaning there’s no real action involved in the app. Then again, I’m not sure what kind of action goes with Hello Kitty’s character?
Anyway, the new application is a result of partnership agreement between FunMobility and SANRIO, which is the creator of the popular character. And since SANRIO also has other characters in its portfolio — like My Melody, Badtz-Maru, Chococat, Deery-Lou, Tuxedo Sam, Little Twin Stars, Cinnamoroll, and Pochacco — these are also included in the app.
The only downside, though, is the price. Where I stand, five bucks (that’s $4.99 actually) seems too much for the wallpaper application. Or at least I’m not that much into Hello Kitty. Any thoughts? Here’s the AppStore link, BTW.
Please tell me why this is not a web app? Why go to the trouble of making this an application? If the answer is the hope to make money from charging the high price of $4.99 then maybe the developer should have just built a web app with a Hello Kitty game and integrated ads into the mobile site. Seems to me that would offer more recurring revenue for the developer and the audience would be larger than is possible with charging $4.99 for an app.