Vantrix Awarded Multi-year Contract with Tier 1 North American Converged Operator to Deliver Web and Mobile TV Services

Vantrix has announced it has been awarded a five-year contract with a tier-one North American converged operator to enable the delivery of multimedia content to its subscribers. Vantrix technology will support high-quality user experiences across a number of services offered by the operator, including mobile video and web TV, user-generated content, video-on-demand, electronic programming guide and a mobile client.

In recent years, network and service providers have made investments to create and/or extend their wireless footprint to create bundled service offerings towards up-selling current subscribers, reducing subscriber churn, and attracting new subscribers. For most, this involves leveraging existing content already delivered over their broadcast or broadband networks, extending those content experiences to the wireless handset for a seamless three-screen experience. In an increasingly crowded market, however, providers must be able to offer these types of mobile multimedia services cost effectively and with a high-quality user experience that delivers a compelling value-add to the subscriber.

Vantrix has been able to capitalize on this market shift toward Blended Multimedia Experience by offering converged operators a profitable path towards content convergence across all channels.

You can expect to see more from the world of convergence, and from Vantrix, as the year goes on – this is a hot space, and companies that are playing well in this area are set to cash in. This might even be the shot in the arm that Mobile TV needs!

If you want to read more about Vantrix, you can check out their site, here.