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Here’s a head-scratcher: as of May 1st., T-Mobile UK will be offering a new unlimited BlackBerry data and messaging plan that will cost £179.99 (around $US 260) and keep you covered for a full year. That’s a pretty hefty initial investment T-Mobile is expecting from consumer in a recession, especially considering there’s still pay-as-you-go voice on top of that, although data alone works out to around £15/month. That could be less than what you’d pay on Vodafone, as the cheapest unlimited data plan starts at £35 (but includes voice and text). I’m curious to see if anyone bites at this plan, and if the idea spreads to other carriers; I’d much rather see pay-as-you-go BlackBerry plans become more popular than this annual option. Regardless, the GPS-enabled BlackBerry 8110 Pearl will be heading the charge for T-Mobile’s new plan, so keep your eyes open for it next Friday.
[via Reuters]
About The Author
Simon Sage
Simon Sage’s education largely surrounded writing, technology and online community, leading him to begin his blogging career at www.BlackBerryCool.com and to quickly discover a vibrant and active community surrounding BlackBerry and mobile technology. In exploring RIM’s platform, he has learned what enterprises are looking for in mobility as well as what makes the innocuous BlackBerry so appealing to them. Recently Simon’s been covering RIM’s gradual move into an already-crowded consumer market, and the impact of burgeoning challengers, such as the iPhone, as well as long-time leaders, like Nokia, on BlackBerry’s advancement. With plenty of content under his belt, Simon will be branching off a bit to see what other smartphone manufacturers are working on while still using BlackBerry as a barometer. At IntoMobile, you can count on his posts being even-handed, well-informed and thought-out.
