Disqus
The quality online tech phrase site that is NetLingo is ‘in da house’ again – with a phrase that we’re hearing almost daily relating to mobile nowadays:
in the cloud
Whenever you see an illustration in a magazine or newspaper about how the Internet works, there is usually a cloud drawn in the top portion of the picture to represent the technology and data transfer processes. Since these are too complex to illustrate in a simple diagram, they are shown as happening “in the cloud.”
It wasn’t all that long ago mind that Mobile devices couldn’t really access the web properly – they had to use dial-up modems, and had a ‘WAP’ browser (in monochrome!). Now, even mobile service provision can occur ‘in the cloud’ – take Apples ‘Mobile Me’ for example – that’s even got a picture of a cloud on the packaging, just to hammer home the point!
What with the new wave of Mobile Applications these days, the line is increasingly blurring between where functionality lies on the device, and on a server in the cloud – now if we could just get 4G service everywhere, all my Apps could be online 
[Via: NetLingo]
About The Author
Ben Robinson
Ben is a 10+ year veteran of the Mobile industry – starting his career when SMS was a still a relatively new concept for most people (!), he has now consulted on everything from bleeding-edge Mobile content, to the next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas! He is based in the UK, a hotbed of activity for mobile, and recently became a father for the second time – as oppose to in his younger years when he was happy spend time tweaking all manner of mobile devices to 'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make your life better – if a particular solution (be it service or device) isn’t doing this, he believes you need to ask the very important question of why you continue to use it... His focus at IntoMobile is mainly on Mobile content, services, and infrastructure, particularly as regards the UK market – and with the occasional look at devices. Additionally, using his extensive experience in the industry, he will provide commentary on the industry at large, with regular (and hopefully thought-provoking) articles.
