Rogers Cuts HTC Dream and HTC Magic to $99.99 on Contract

rogers-htc-dream-magicRogers has done a little price-chopping on the HTC Dream and Magic… much sooner than I ever could have guessed. The Rogers HTC Dream and HTC Magic can now be picked up for only $99.99 on a 3-year contract, a drop of $50 from the original $149.99 price tag.

Is this a sign of weak sales and poor performance for the 2 first Android-powered handsets in Canada? Out of curiosity, I popped into a Rogers store yesterday, and asked how the Magic and Dream devices were selling… the answer from everyone in the store was a clear and concise ‘Terrible… we’re not selling many’. When questioned further, staffers pointed out to me that the current ‘hot’ device was clearly the iPhone 3GS. In fact, at this particular Rogers location, when the iPhone 3GS went on sale, a lineup ‘larger than we’ve ever seen’ formed outside of the store in hopes of nabbing a 3GS.

Hopefully for Rogers’ sake the price drop will lure in a few more customers. $99.99 seems like a great price to me (of course, I’d prefer FREE). Might be tough though… Living and working in Canada as I do, I can tell you this… Canada is clearly BlackBerry country… With the iPhone making gains fast and furious.

[Via: BGR]

  • zelrik

    Well, when I asked about that phone at rogers here today, they told me it was out of stock.

  • mdk

    I’ve been talking about this for a while now. If you walk into the Rogers store at Billings Bridge Mall, you’ll see a pedestal, dead center, with a brightly lit iPhone, it’s got a functional UI so you can see the icons zoom around, you can DO stuff with it. It’s COOL.

    Then, over to the side, there are a couple of handsets, not especially marked or anything, and they are the Magic and Dream. The snap out keyboard? closed. Both have a STICKER ON THE FRONT. A picture of a false UI, the phones are dead.

    This is not how you sell a super cool touchscreen smartphone, Rogers.

  • John Morris

    I’ve been using this phone for a week now and must say I really enjoy the features on it. It’s the ideal GeoCaching phone it seems!

Back to top ▴