Disqus
O2 has announced that O2 Litmus, the community dedicated to finding and nurturing the very best new mobile, wireless and internet-enabled applications and services, has launched a new competition, ‘’the O2 App Showdown’’.
With a prize of £10,000 for the winning entry, the O2 App Showdown is a hunt for the best new iPhone app and the iPhone user community will help select the winner. All O2 UK iPhone customers are eligible to apply to be a member of the judging panel.
The competition launched on Monday 20th July and is running for two months – the winning iPhone app will help build a lasting relationship between O2 and its iPhone customers. In addition to winning the £10,000 prize, the winning developer will have their app promoted to O2′s iPhone customers in the UK.
Peter Rampling, O2’s Marketing Director said: “Since we launched Litmus last year, we’ve seen some fantastic innovation and I believe that working together with the world-wide Litmus community we can develop amazing applications for O2 customers, initially on iPhone and then all our devices – the beauty of Litmus is that we will have a community of O2 customers who will also vote for their favourite.”
You can of course find out more here.
About The Author
Ben Robinson
Ben is a 10+ year veteran of the Mobile industry – starting his career when SMS was a still a relatively new concept for most people (!), he has now consulted on everything from bleeding-edge Mobile content, to the next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas! He is based in the UK, a hotbed of activity for mobile, and recently became a father for the second time – as oppose to in his younger years when he was happy spend time tweaking all manner of mobile devices to 'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make your life better – if a particular solution (be it service or device) isn’t doing this, he believes you need to ask the very important question of why you continue to use it... His focus at IntoMobile is mainly on Mobile content, services, and infrastructure, particularly as regards the UK market – and with the occasional look at devices. Additionally, using his extensive experience in the industry, he will provide commentary on the industry at large, with regular (and hopefully thought-provoking) articles.
