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Microsoft kills Windows Mobile brand, births Windows Phone

Categories: Rumors, Windows Phone
By: , IntoMobile
Thursday, July 30th, 2009 at 12:14 AM

windows-phoneToday, we learn that Microsoft is planning on ditching, nay killing, the Windows Mobile brand. What about Windows Mobile 6.5? Windows Mobile 7? Nope, it’ll be known as Windows Phone. The change also applies to past WinMo platforms. From this point forward all Windows Mobile 6.x operating systems will be referred to as Windows Phone.

Rather than stick with a household (at least in the mobile world) name like Windows Mobile, Microsoft wants to distance themselves from all the bad press that the Windows Mobile platform has generated over the years. There’s also talk of “un-boggling” consumers’ minds so that the brand “reflects the upcoming desktop operating system release where people away from their PC can have the same experience everywhere.” Right, now we’re all less confused.

So, to recap. If this report is on point, Windows Mobile is no more. Windows Phone, people. Learn it, love it.

[Via: TheInquirer]

About The Author

Will Park

Will hails from The City of Angels - Los Angeles, California. He spends his time playing with his numerous gadgets and looking forward to seeing what future holds for mobile technology. An avid promoter of a fully "digital" life, he promotes the widespread adoption of truly mobile, paper-less living. He dreams of the day when he can go completely digital. No more snail mail, paper receipts, bound books, notepads/spiral notebooks, credit cards, hard currency. He's a digital warrior - fighting for the converged life. He is an idealist and a realist - he has a perfect view of what the world should be but knows that the world is not perfect. Can we ever hope to see Will's dream become reality? We'll see...

  • wirecup

    Terrible choice. No one likes the phone companies as they are good at preventing and terribly slow at implementing many parts of new technology. The word “phone” is now synominous with poor services so maybe the change is appropriate as MS seems to haave wanted to kill handheld services for years.