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BT and Vodafone announced they got approval from the Irish Competition Authority for their plans, which essentially are the BT moves its customer base to Voda, and at the same time provides ‘wholesale network services’ to Voda for 7 years.
Interestingly, and perhaps not obviously, Vodafone is actually the number 2 player in the Irish fixed line broadband market, so there are clear strategic wins for both companies in the deal.
It’s looking like BT will target businesses and the public sector with their network IT services, and allow Vodafone to focus on consumers – creating a clear, yet workable, separation of the market segments they are going to target.
The line between fixed, mobile, and service operators is blurring, and we are going to see a lot more of this over the coming couple of years…
[Via: Cellular News]
About The Author
Ben Robinson
Ben is a 10+ year veteran of the Mobile industry – starting his career when SMS was a still a relatively new concept for most people (!), he has now consulted on everything from bleeding-edge Mobile content, to the next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas! He is based in the UK, a hotbed of activity for mobile, and recently became a father for the second time – as oppose to in his younger years when he was happy spend time tweaking all manner of mobile devices to 'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make your life better – if a particular solution (be it service or device) isn’t doing this, he believes you need to ask the very important question of why you continue to use it... His focus at IntoMobile is mainly on Mobile content, services, and infrastructure, particularly as regards the UK market – and with the occasional look at devices. Additionally, using his extensive experience in the industry, he will provide commentary on the industry at large, with regular (and hopefully thought-provoking) articles.
