Verizon shares some VZ Navigator numbers at the CTIA
By Dusan Belic on Monday, October 12th, 2009 at 1:15 AM PST In Announcements, CTIA WITE 2009, Services, Verizon
During the recently ended CTIA WIRELESS I.T. & Entertainment 2009, Verizon (NYSE: VZ) shared some numbers about its mobile navigation service – VZ Navigator. Here’s what we’ve learned:
- More than 65% of VZ Navigator customers use the service more than three times a week;
- So far in 2009, VZ Navigator users made 11.5 million more inquiries than in whole 2008;
- Searches for traffic updates and detours around traffic congestion hit more than 8.5 million per month, an increase of 93% from the previous year;
- VZ Navigator mobile consumers ran more than 480,000 searches to find gas stations;
- Searches for movie theaters were up more than 125% over last year, climbing to more than 1 million a month;
- Weather information was also popular with more than 1 million a month requests, a 128% increase from 2008.
And that’s about it. For the record, VZ Navigator is available for $9.99 a month for unlimited access or $2.99 for a one-day use on select Get It Now-enabled phones and select BlackBerry (NSDQ: RIMM) and other smartphones. VZ Navigator Global is available on the BlackBerry Storm, BlackBerry Tour and HTC Touch Pro2 smartphones for $19.99 per month…
