Holiday Gift Guide »

Wolfram Alpha pulls plug on iPhone optimized website, pushes expensive iPhone app

By: , IntoMobile
Thursday, December 3rd, 2009 at 6:46 PM

wolframalpha-in-iphone-1259857540There really aren’t too many expensive iPhone apps available on the AppStore. All the apps on my iPhone, for example, range from free to $9.99 – most of them hovering around the $0.99 and $1.99 price points. Wolfram Alpha, on the other hand, offers iPhone users a free-form question answering service for the princely sum of $50. For most people, that price was hardly worth having an iPhone app that duplicates the functionality of the Wolfram Alpha website’s iPhone optimized interface. The key word here is “was,” because Wolfram Alpha has just pulled the plug on their iPhone optimized website. Wolfram visitors on iPhones are now being shown the regular version of the Wolfram Alpha website, with a pop-up ad that suggests downloading the $50 iPhone app.

It makes sense, really. Rather than argue that $50 is a good price for their iPhone app, Wolfram Alpha rolled out an iPhone-optimized website to get people used to using the service – addicted to it, in a sense. Then, once enough people have tasted the sweet nectar of Wolfram Alpha’s question answering service, they shut down the mobile website and funnel users to the AppStore to buy the iPhone app. It should be interesting to see how this strategy plays out.

To be clear, iPhone users can still visit the Wolfram Alpha website on their iPhone and use the service after closing the pop-up ad. But, for a mobile-optimized experience, you’ll have to download the app (AppStore link).

So, Wolfram Alpha users, what will you do? Will you continue to use Wolfram Alpha services through the regular website, or will you go for broke (hopefully not for reals) and buy the Wolfram Alpha iPhone app?

Wolfram Alpha for iPhone (AppStore link)

[Via: TheiPhoneBlog]

About The Author

Will Park

Will hails from The City of Angels - Los Angeles, California. He spends his time playing with his numerous gadgets and looking forward to seeing what future holds for mobile technology. An avid promoter of a fully "digital" life, he promotes the widespread adoption of truly mobile, paper-less living. He dreams of the day when he can go completely digital. No more snail mail, paper receipts, bound books, notepads/spiral notebooks, credit cards, hard currency. He's a digital warrior - fighting for the converged life. He is an idealist and a realist - he has a perfect view of what the world should be but knows that the world is not perfect. Can we ever hope to see Will's dream become reality? We'll see...

  • Kanjy

    I think WA is being greedy. GREEDY. There’s no reason that it should be $50 if it’s free on the website. I’m not saying it should be free, but $10 would be much more reasonable. They’re just turning away a lot of potential users with this elitist price tag.