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The Salvation Army Launches Text-to-Donate Program in Canada

Categories: Charity, Messaging
By: , IntoMobile
Monday, December 7th, 2009 at 7:49 AM

salvationarmy_logoThe Salvation Army has launched a national text message donation program. The program’s goal is to raise funds for the ‘vulnerable and marginalized’. An honorable goal indeed. If you’d like to donate, all you need to do is text the word ‘HOPE’ to 45678 from any Rogers or Bell mobile device to make a $5.00 contribution. Now how easy is that? The money will go direct to The Salvation Army’s Christmas campaign and will support the 1.5 million folks they serve every year.

The new text-to-donate program launched back on December 5th during their annual ‘Santa Shuffle’ runs that take place across the country. These charity fundraisers raise hundreds of thousands of dollars for The Salvation Army, and the new text-to-donate is just one new and effective way we can all get involved. I mean, honestly, how easy is that? Just send a quick text message and you’re done? Awesome!

Do good by doing good. Remember, all you have to do is text ‘HOPE’ to 45678 from any Rogers or Bell mobile device. For more information, hit up The Salvation Army.

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About The Author

James Falconer

James was born and raised in Winnipeg, Canada. Almost 15 years ago he started out in the 'real world' as a web and graphic designer. Through the years he has finely tuned his skills in SEO, internet marketing, conversion strategy, and project management. To date, he runs his own successful consulting business where he advises companies all over the globe. A co-founder of www.crackberry.com, and sole proprietor of www.mactropolis.com, James in recent years has become very active in the tech blogosphere. Online community building and strategy is fast becoming one of his passions. Watch for James' no frills attitude, unique perspective and to-the-point comments here on IntoMobile!