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LG and Sprint are having a big launch event on January 6 during the Consumer Electronics Show in Las Vegas, which is apparently going to be hosted by Brooke Shields. Celebrity endorsement isn’t cheap, meaning they’re launching something big, but nobody really knows what just now. Our buddy Greg thinks it’s most likely the LG Lotus 2, and possibly the Prada III, which falls in line with the “celebrate style” tagline for the party the following night. Eric, however, thinks it’s something considerably more ambitious: a WiMAX phone. Sprint needs at least one device other than the Samsung Mondi to make their 4G network worth all the trouble, and LG may very well be the one to make it. CES isn’t far away, so we’ll be finding out what this mystery handset is soon enough.
[via MobileCrunch, InformationWeek]
About The Author
Simon Sage
Simon Sage’s education largely surrounded writing, technology and online community, leading him to begin his blogging career at www.BlackBerryCool.com and to quickly discover a vibrant and active community surrounding BlackBerry and mobile technology. In exploring RIM’s platform, he has learned what enterprises are looking for in mobility as well as what makes the innocuous BlackBerry so appealing to them. Recently Simon’s been covering RIM’s gradual move into an already-crowded consumer market, and the impact of burgeoning challengers, such as the iPhone, as well as long-time leaders, like Nokia, on BlackBerry’s advancement. With plenty of content under his belt, Simon will be branching off a bit to see what other smartphone manufacturers are working on while still using BlackBerry as a barometer. At IntoMobile, you can count on his posts being even-handed, well-informed and thought-out.
