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Avenir Telecom has announced it has been awarded ‘Partner of the Year’ by O2 (in the UK). O2 has named Avenir as the best UK distributor across not one but four KPIs: gross connections, secondary connections, ARPU, and customer churn.
On top of this, Avenir has scooped O2′s ‘Champions League’ award – which measures sales levels across all UK distributors – for Q3 2009. Having previously won in the first and second quarter, it has therefore been crowned overall winner for 2009.
‘Partner Of The Year’ is the latest in a string of awards O2 has bestowed on Avenir Telecom in recent weeks. On 01 December it was announced that the distributor is outselling its rivals on landline sales as part of O2′s Joined Up initiative (which I reported on here). On 20 November it was revealed that, in the previous calender month, Avenir and its dealer base had reduced customer churn on O2 connections to 8% – believed to be the lowest sustainable figure achieved by any distributor of Avenir’s size in the UK mobile marketplace (again, covered here).
I think, in simple terms, it’s well done Avenir!!
About The Author
Ben Robinson
Ben is a 10+ year veteran of the Mobile industry – starting his career when SMS was a still a relatively new concept for most people (!), he has now consulted on everything from bleeding-edge Mobile content, to the next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas! He is based in the UK, a hotbed of activity for mobile, and recently became a father for the second time – as oppose to in his younger years when he was happy spend time tweaking all manner of mobile devices to 'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make your life better – if a particular solution (be it service or device) isn’t doing this, he believes you need to ask the very important question of why you continue to use it... His focus at IntoMobile is mainly on Mobile content, services, and infrastructure, particularly as regards the UK market – and with the occasional look at devices. Additionally, using his extensive experience in the industry, he will provide commentary on the industry at large, with regular (and hopefully thought-provoking) articles.
