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Consumers will spend $6.2 billion in 2010 in mobile application stores, which will exceed 8 billion downloads during the year. However, 82% of all downloads will be free, and that number will further grow to 87% in 2013.
Last year (2009) ended with mobile application stores around the world generating more than $4.2 billion in revenues. By the end of 2013, the figure will grow to $29.5 billion, all with the paid-for and ad-supported apps. The ad-supported segment will account for almost 25% of mobile application stores revenue by 2013.
Games remain the number one application, and mobile shopping, social networking, utilities and productivity tools continue to grow and attract increasing amounts of money.
Commenting on the research findings, Gartner’s Carolina Milanesi said: “Application stores will be a core focus throughout 2010 for the mobile industry and applications themselves will help determine the winner among mobile devices platforms. Consumers will have a wide choice of stores and will seek the ones that make it easy for them to discover applications they are interested in and make it easy to pay for them when they have to. Developers will have to consider carefully not only which platform to support but also which store to promote their applications in.”
[Via: CellularNews]
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.
