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TrueCar.com has launched a mobile optimized version of its consumer website, which is available for all web-enabled mobile devices, including Apple iPhone and BlackBerry. It utilises the same easy-to-follow interface as the car pricing website, and the mobile version now allows car buyers to pull up competitive price reports while at a dealership to ensure they are getting the best deal possible.
To use the site, simply enter www.truecar.com (or mobile.truecar.com) into your mobile browser, select the “get started” link, enter your zipcode*, choose your make, model and trim level, add options, and request your report. You can show your results to your salesman in a matter of seconds.
I have to say this is one of those things that you might not need that often, but you’ll be very glad you have it when you do. Who’d of thought that you could carry a car pricing tool around with you when out and about, browsing new cars – wonder will never cease!
To check out the Truecar site, aim your web browser here.
About The Author
Ben Robinson
Ben is a 10+ year veteran of the Mobile industry – starting his career when SMS was a still a relatively new concept for most people (!), he has now consulted on everything from bleeding-edge Mobile content, to the next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas! He is based in the UK, a hotbed of activity for mobile, and recently became a father for the second time – as oppose to in his younger years when he was happy spend time tweaking all manner of mobile devices to 'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make your life better – if a particular solution (be it service or device) isn’t doing this, he believes you need to ask the very important question of why you continue to use it... His focus at IntoMobile is mainly on Mobile content, services, and infrastructure, particularly as regards the UK market – and with the occasional look at devices. Additionally, using his extensive experience in the industry, he will provide commentary on the industry at large, with regular (and hopefully thought-provoking) articles.
