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BBC pushing iPlayer to your Mobile

Categories: UK News
By: , IntoMobile
Thursday, March 25th, 2010 at 1:28 PM

The other night I happened to be watching TV (time-shifted, of course), when I caught an Advert for the iPlayer. Nothing special you might think, but in this case it was an Ad I’ve not seen before, and was focusing on Mobile devices for service delivery. Cool! The pic above is an on-the-fly snap I took of my TV display (which explains the poor quality of the pic) at the end of the advert, and as you can see, the push is on Mobile devices.

I should probably rewind at this point and just explain what iPlayer is – it’s a Catch-up TV service that can be found on the Web, and is provided free to people in the UK, that want to (surprisingly) catch up on programming from the BBC. It’s also be extremely successful, having a halo effect on video data traffic in the UK, and causing some headaches for ISPs into the bargain, I shouldn’t wonder!

Anyhow, since the BBC is funded by the taxpayer, its within their remit to get iPlayer on to as many platforms as possible. Mobile was actually supported relatively early in it’s development, but, with the flock of recent big-screens additions to the world of Mobile gadgetry, watching iPlayer on your Mobile device is probably going to be the best experience it has ever been.

Unfortunately iPlayer is only available to those in the UK, but at least some of us Mobile fiends can have the chance to watch popular BBC output on our Mobile devices now!

Bonus question, following my post: what device is featured in the Ad (see pic above) – 10 points for the answer :-)

About The Author

Ben Robinson

Ben is a 10+ year veteran of the Mobile industry – starting his career when SMS was a still a relatively new concept for most people (!), he has now consulted on everything from bleeding-edge Mobile content, to the next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas! He is based in the UK, a hotbed of activity for mobile, and recently became a father for the second time – as oppose to in his younger years when he was happy spend time tweaking all manner of mobile devices to 'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make your life better – if a particular solution (be it service or device) isn’t doing this, he believes you need to ask the very important question of why you continue to use it... His focus at IntoMobile is mainly on Mobile content, services, and infrastructure, particularly as regards the UK market – and with the occasional look at devices. Additionally, using his extensive experience in the industry, he will provide commentary on the industry at large, with regular (and hopefully thought-provoking) articles.

  • dans

    HTC Touch HD

    All they need to do now is to stop pandering to networks and allow access to all users on all networks. Its blocked on Tmobile at the application level.