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comScore, the company that is lately known as an arch enemy of Jason Calacanis, is out with a new study on mobile gaming market. According to them, despite a 13% decline in the number of U.S. mobile gamers during the past year, the number of smartphone gamers increased 60%.
The research company argues that smartphone subscribers (47.1%) are three times more likely than feature phone subscribers (15.7%) to play games on their device at least once a month. Moreover, they [smartphone users] are more than five times as likely to play games almost every day and far surpass their feature phone counterparts across various methods of game play.
Smartphone users also install way more games on their devices with 27.3% having installed at least one game compared to just 5.6% of feature phone users. A third of smartphone subscribers with games have more than five games installed on their phones, while less than 1% of feature phone subscribers have that many games installed.
The genre with the highest penetration among smartphone subscribers is Arcade Puzzle games at 12.9%, followed by Card games (11.9%), Word/Number games (11.4%) and Casino games (7.6%). Although more people still enjoy casual games, with the further rise of smartphones, the adoption of higher quality games is expected to follow…
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.
