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W3i’s new Ad-Funded Payment Platform is another take on app discovery

January 13, 2011 by Dusan Belic - Leave a Comment

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You know the drill – there so many apps in Apple’s AppStore and developers are having hard time making their apps being discovered by the users. W3i, which already launched Apperang, is out with a new solution that will help solve this problem. The so called Ad-Funded Payment Platform works by rewarding users with virtual currency in free iOS games for installing apps from advertisers. At the same time, publishers and developers can monetize and drive their virtual goods transactions in a branded offer wall experience.

The solution provides customizable offer interfaces for publishers, reporting for developers, and robust reporting and targeting for advertisers. End-users (iOS gamers) benefit from an offer experience geared for them – the platform easily advances gameplay for users while providing access to their download history and customer support with only a few taps.

Available in variations optimized for the iPhone and iPad, the new product is driven by W3i’s proprietary InstallIQ software, optimized on 500 million downloads… And you can get more information from W3i’s website.

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