Nokia and Microsoft announce partnership to bring Windows Phone to Nokia handsets

Nokia and Microsoft announced a partnership that would bring Windows Phone 7 to Nokia handsets. The two companies would collaborate to build the third major mobile platform, bringing the best of Nokia’s services to Microsoft’s mobile platform and establishing Windows Phone as the platform of choice for Nokia’s smartphone lineup. The deal has major repercussions for the both the two companies involved and the mobile industry at large.

In its press release, Nokia and Microsoft detailed the major points of this collaboration which include:

  • Nokia would adopt Windows Phone as its principal smartphone strategy, innovating on top of the platform in areas such as imaging, where Nokia is a market leader.
  • Nokia would help drive the future of Windows Phone. Nokia would contribute its expertise on hardware design, language support, and help bring Windows Phone to a larger range of price points, market segments and geographies.
  • Nokia and Microsoft would closely collaborate on joint marketing initiatives and a shared development roadmap to align on the future evolution of mobile products.
  • Bing would power Nokia’s search services across Nokia devices and services, giving customers access to Bing’s next generation search capabilities. Microsoft adCenter would provide search advertising services on Nokia’s line of devices and services.
  • Nokia Maps would be a core part of Microsoft’s mapping services. For example, Maps would be integrated with Microsoft’s Bing search engine and adCenter advertising platform to form a unique local search and advertising experience
  • Nokia’s extensive operator billing agreements would make it easier for consumers to purchase Nokia Windows Phone services in countries where credit-card use is low.
  • Microsoft development tools would be used to create applications to run on Nokia Windows Phones, allowing developers to easily leverage the ecosystem’s global reach.
  • Nokia’s content and application store would be integrated with Microsoft Marketplace for a more compelling consumer experience.

In the end, both Nokia and Microsoft expect this joint venture to create a mobile platform that will compete with Android and iOS. Details on when Nokia’s first Windows Phone handset was not announced, but Stephen Elop and Steve Ballmer did confirm development teams from both companies were already working together.

A video of the announcement is available here.

The full press release is available on the next page.

  • mas

    The unthinkable has happened.

    Nokia has been taken over by Microsoft. It has been reduced to a mere OEM hardware provider for Microsoft.

    The shareholders of Nokia have responded by selling their shares, leading to a 14% drop in Nokia shares value.

    Its time for those of us whom have been long served in our daily lives by Nokia, hence our love for not just the hardware or the brand, but the Finnish philosophy of life and service to the greater community, to make a stand and make our voices heard.

    Show your support for Nokia and Symbian by buying the Nokia E7 when it’s launch in your area. After that, boycott all Nokia products. This will hopefully show the Nokia Board and the “Analysts” what is important to the end-users of Nokia mobile phones.

    Hopefully, this will persuade Elop and Balmer to leave Nokia and Symbian alone.

    However, even if this global community action fails, then you would have own the last best Nokia phone ever made, and will ever be made.

    The battle cry is:

    “Save Symbian, Fire Elop” or “SSFE”

    Spread this message to as many Nokia user as you can. The time to act is now….

  • Docsy99

    Geez, dude, don’t be so dramatic… “Battle cry”? Lighten up. You’re starting to sound like a Linux jihadist… Fact is, bureaucracy and infighting at Nokia have held back progress and innovation. We’re 3 years down the pike, and we still haven’t seen a worthy competitor to iOS from Nokia. Meego and Maemo are little more than promises, as of now. Symbian still needs a lot of work. My 5800 offered a less than thrilling experience, to be honest. As much as I love Nokia, I realize we must be open to change, and to trying new things, specially if what they’ve tried before didn’t work. Windows Phone 7 is impressive, anyone who says it’s crap is delusional.

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