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Starbucks’ new iPhone app merges myStarbucks and Starbucks Card Mobile, adds mobile gifting

By: , IntoMobile
Tuesday, July 5th, 2011 at 2:41 AM

Starbucks updated its iPhone app to include the popular Starbucks Card eGift feature on a mobile device. Moreover the new application combines the features of two other Starbucks iOS apps – myStarbucks and Starbucks Card Mobile. As a result, folks can rely on a single app to access their Starbucks Card, use the mobile payment capability, track their My Starbucks Rewards and custom Starbucks features, along with the new option to send a mobile gift.

Previously only available at Starbucks.com, Starbucks Card eGift allows customers to treat friends and family to their favorite Starbucks beverage, food or merchandise by sending a gift straight from their iPhone or iPod Touch. What’s more, Starbucks Card eGifts can be customized with a personal message and sent using your contacts or Facebook friends list, for any amount between $5 and $100.

Additional features of the Starbucks iPhone app include the Starbucks store locator, ability to track My Starbucks Rewards Stars, access food and beverage nutrition information, build a virtual beverage, search for a job at Starbucks, and use the QR code reader to check out promotions.

Starbucks (FREE) [iTunes link]

About The Author

Dusan Belic

Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.

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