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Endomondo raises $2.3 million, reaches 5 million downloads milestone

By: , IntoMobile
Thursday, September 29th, 2011 at 1:51 AM

The company behind the popular fitness app Endomondo Sports Tracker announced that it has raised $2.3 million in funding from SEED Capital. The new money will be used to increase staff needs (hire more developers), expand in the U.S. by adding an office in the San Francisco Bay area, and creating scalable revenue channels to secure profitability by the end of 2012.

At the same time, Endomondo also reached an important milestone, surpassing 5 million downloads. What’s more, they have also released some cool data, suggesting that social factor makes exercises easier. For instance, Endomondo users with 10 friends or more are three times more active than users flying solo within the Endomondo community. When people compete with small groups of friends in the tens of thousands of challenges created by Endomondo users, “it’s the fun kicking in.”

Finally, we have the words of SEED Capital’s Lars Andersen – he said: “We believe Endomondo is in a unique position to lead the mobile fitness tracking market based on among others their growing and active user base and the superior rating of their app. Since our initial investment in Endomondo, the team has performed beyond our expectations and we are thrilled to be a part of realizing their significant growth potential – both in the US and on a global scale.”

Endomondo Sports Tracker (FREE) [iTunes link] [Android Market link]
Endomondo Sports Tracker Pro ($3.99) [iTunes link] [Android Market link]

About The Author

Dusan Belic

Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.

Related Apps

Endomondo Sports Tracker
Version: 5.0.0 Release on: 10-07-2009 Category: Healthcare & Fitness

Use your mobile as a free personal trainer and fitness partner! Using the builtin GPS, Endomondo Sports Tracker tracks your fitness running, cycling, walking and any other distance based sport. On top,…Read More »

Endomondo Sports Tracker PRO
Version: 5.0.0 Release on: 2-02-2011 Category: Healthcare & Fitness

$3.99

This is the PRO version of the popular Endomondo Sports Tracker! Using the builtin GPS, it tracks your running, cycling, hiking, kayaking, skiing you name it! On top, you get audio feedback on your performance…Read More »