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The Daily doesn’t sell that well, as we reported earlier. According to some reports, News Corp.’s iPad-only magazine is averaging about 120,000 readers a week, which is less than a quarter the number the company said it needs to make money. What’s more, we don’t know how many people actually pay for the news, considering some of the articles are offered for free.
The Daily refuses to share all the figures, though we do know that their app has been downloaded more than 1 million times as of the end of June.
So the question is – whether a paid daily newspaper for tablets can succeed? Adding Android support is in the pipeline and such a move could certainly help bring more people but whether they’ll pay for the access is completely different matter. The way I see it, if iPad users don’t pay – neither will folks with Android devices. What do you say?
[Via: Bloomberg]
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.
