HTC would rather make thin phones than phones with larger batteries

Motorola announced an incredible smartphone at the 2012 Consumer Electronics Show earlier this year. They took a device that was already gorgeous, the RAZR, and then somehow managed to stick a 3,300 mAh battery inside it. Dubbed the RAZR Maxx, even with all that extra battery battery power it still managed to be thinner than Apple’s iPhone 4/4S. That got us thinking, when are other companies going to try to do the same thing? One month later, at Mobile World Congress, we saw Huawei announce the D Quad XL, which has a 2,500 mAh battery. Will Apple, Nokia, or Samsung come out with devices with equally massive batteries? We’ll have to wait and see, but at least one company is coming out against the idea. HTC’s Vice president of Product strategy, Björn Kilburn, said that the company had plans to use 3,000 mAh batteries in future devices, but after conducting several focus groups … they changed their minds.

What’s the point of having a smartphone if you can’t use it because you forgot to charge it overnight? These days consumers are demanding an incredible amount of functionality from their devices. They want to have a large screen, they want to have a screaming fast processor, and they want to be connected to a 4G LTE network so they never have to experience lag. All that is frighteningly taxing on batteries. Sure, companies will invent more power efficient screens, processors, and radios. There’s also a lot you can do in terms of power management software. But at the end of the day, we’re reminded of something our teachers taught us in grade school: KISS, as in Keep It Simple Stupid.

Need more battery life? Shove a bigger battery inside. Look at the new iPad for example. It has a battery that’s 70% larger than that in the iPad 2. KISS.

About The Author

Stefan Constantinescu

Stefan Constantinescu (@WhatTheBit on Twitter) has loved technology since as far back as he can remember. It started with computers, but in the past few years his passion has turned to mobile devices. As a mobile phone enthusiast who lives and breathes devices that connect to the internet, he knows he is not alone with this radical fascination of all things wireless. He is strongly opinionated and enjoys a good debate so leave comments in his posts and he’ll get back to you! Stefan began blogging as a hobby in the fall of 2006 and joined IntoMobile in the summer of 2007. Later he got a job at Nokia in March 2008, but as of June 2009 he has rejoined the IntoMobile team. He is currently based out of Helsinki, Finland.

Dalmont

Fully agree, if my phones were twice the size but meant that I would not have to charge them all the time I would be very happy.
Brian Joy

I got the new HTC One S. After a few charges the battery is now lasting for 2 to 2.5 days depending on exact usage. Plus HTC have thankfully used the USB standard for charging so I don’t even have to carry a charger around with me if I’m carrying my laptop. I consider the One S battery usage perfectly adequate for my use. USB charging is the way to go, with cars increasingly having a USB interface as standard as well. Charging should not be a problem. If you’re going to be anywhere you can’t find a USB or main charge then you’re probably out of signal range anyway so you might as well turn the bugger off to save the battery!

BTW, the extremely slim HTC One S fully meets the approval of my tailor.
Eric Roley

The power supply has been an issue since day 1. it’s time to think outside of the box and shine some light on the problem.
Danny Lee

I say in 10 years solar powered cell phones. yes I know, I am ingenious.
http://www.facebook.com/people/First-Aid-Cellular/100003157830385 First-Aid Cellular

It’s funny how when I started repairing phones like the iPhone 3G that I was thinking to myself, man there isn’t much in this thing but there sure is a lot of battery. I have an HTC EVO and I can just get through the day before it dies or needs a boost. Luckily I work in a “bat cave” all day and can’t have my phone so it sits on the charger while I’m working.
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Pstu

Baloney Htc ! We all want more battery in your phones. Who conducted this test, the people putting batteries in your phones now???