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Juniper Research: Mobile adult subscription revenues to reach almost $1 billion by 2015

Categories: Content, Research
By: , IntoMobile
Friday, May 4th, 2012 at 2:18 AM

Juniper Research is getting kinda nasty with their latest report dealing with the mobile adult content industry. According to the research company, mobile adult subscriptions will reach nearly $1 billion by 2015, with growth coming from smartphone and tablet users who access Internet on increasingly faster mobile data connections.

Tablets especially will contribute to growth, offering a “more engaging experience” as users are able to see content in more detail as well as see more options when browsing. Niche tastes will also continue to drive users towards subscription accounts.

However, in emerging markets growth will be restricted by low smartphone take up and a lack of viable payment methods, as well as legal and social barriers.

Some other findings from the report include:

  • North America and Western Europe will account for over 70% of total end-user mobile adult revenues.
  • Adult Videochat user base will more than triple by 2015 accounting for over half of mobile adult content revenues by 2015.

As usual, additional information is available from the full report titled “Mobile Adult Content: Trends, Drivers and Business Models 2012 – 2017.

About The Author

Dusan Belic

Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.

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