After two months on the market, usage for the new third-generation iPad has already surpassed usage on the original first-generation iPad released in April 2010, according to a report.
Analyzing data from iOS apps it has access to, Localytics has been able to determine first-generation iPad, iPad 2 and third-generation iPad usage and compare them over different timeframes. During the launch week of the most recent iPad model in which Apple sold three million tablets in that single weekend, the new iPad was hastily able to snatch up 14 percent market share. The iPad 2 held the biggest chunk of usage with 62 percent and original iPad had 24 percent.
Fast forward two months in time and we have a six percent gain in usage for the new iPad, now at 20 percent as of May 2012. iPad 2 usage fell just 2 percent to 60 percent and the original iPad dropped 4 percent to 20 percent, meaning the new iPad’s growth was mostly at the first-generation iPad’s expense. The relatively stable iPad 2 market share could possibly be attributed to its price drop in April to $399 for the 16GB model.
Once the people with original iPads all make their decision to either upgrade to the latest model or stick with what they have, it’s almost guaranteed we’ll begin to see a more sharp decline in iPad 2 usage. The third-generation iPad still has roughly ten more months as Apple’s high-end tablet before its replaced by a fourth-generation model, which is more than enough time to catch up and eventually surpass iPad 2 usage.
[via BGR]