Macy’s rolls out Shopkick across all of its stores

Macy's rolls out Shopkick across all of its stores

Last time we talked about Shopkick, Target was implementing it across all of its stores. Now Macy’s is doing the same, expanding the “Shopkick footprint” to more than 800 locations across the U.S. As a result, customers can earn rewards (so called “kicks”) just for walking in to a local Macy’s store to instantly receive exclusive deals and offers.

The Shopkick app detects a Shopkick signal, emitted from a patent-pending device located in each participating store and picked up by a shopper’s smartphone. Because the store is focused on rewarding actual visitors, it then delivers “kicks” via the app, which can be collected at all participating partner store locations. Kicks are redeemed for in-store gift cards, song downloads, movie tickets, Facebook Credits, donations to charities and more.

Shopkick is the largest location-based shopping app in America with more than 7,000 individual stores across multiple retailers and 250 of the country’s largest malls participating. In addition, at more than 250,000 other stores across America, Shopkick offers smaller rewards for interacting with products from brand partners.

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