Nielsen: Average U.S. mobile subscriber uses 450MB of data per month

Nielsen: Average U.S. mobile subscriber uses 450MB of data per month

Although many carriers have started offering some sort of unlimited data plans, the truth is that most of us don’t need all that data. In fact, it seems that half a gig is enough a majority of U.S. mobile subscribers.

The information comes from Nielsen that says that in the first quarter of 2012 the average U.S. mobile subscriber used 450 MB of data per month, which is more than double the average of 208 MB per month in the first quarter of 2011.

The data was pulled from monthly cell phone bills of at least 65,000 mobile users who volunteered to participate in the company’s ongoing research. Nielsen, however, doesn’t tell us what percentage of these users are smartphone owners. Then again, knowing that a half of mobile phone users in the U.S. now own a smartphone, the chances are that the majority of respondents aren’t feature phone users…

As for what the future holds, it’s likely that with more and more folks grabbing smartphones, the data consumption will increase proportionally. We’ll be here to keep you posted how that goes. Stay tuned in the meantime, k?

[Via: FierceWireless]

  • Anonymous

    I would love to know who these people are using 450mb of data. I use between 5gb and 8gb monthly.

    • Anonymous

      Do you not know what the word “average” means in this context? Here’s yet another education lesson: a mathematical average is the sum of all results divided by the number of results. So what this means is, there are some people who use way less than 450 MB, some who use about that much, and some that use more.
      A reason that this average is so low is most likely due to the fact that most people (obviously not yourself) have regular access to Wifi at home and/or work, and Wifi is generally faster and more consistent/efficient than LTE or HSPA+whateverNumber.
      Another reason the average is so low is possibly because there was such a small sample group. 65k people compared to the 110 million on Verizon alone? Pretty pathetic numbers. 
      Maybe you should get an education so you can make sense of this very elementary stuff.

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