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20% of American mobile users pay more for their phone service than groceries

Categories: Research
By: , IntoMobile
Saturday, September 15th, 2012 at 1:37 AM

The new survey, conducted online among 2,310 U.S. adults by Harris Interactive on behalf of CouponCabin from September 4th – 6th, reveals that 46% of USA based mobile users pay $100 or more per month for their mobile phone service, while 13% pay $200 or more per month.

For some respondents, the costs of their service plans are higher than many other household expenses. In fact, 21% said they pay more for their mobile phone service plan in a typical month than they do for groceries.

When asked which other typical expenses they spend less on than their mobile phone service, U.S. mobile phone owners said the following: basic utilities like water, gas and electric (33%); cable TV (57%); and Internet service (71%).

To cut back the costs, customers are taking the group approach, with nearly six-in-ten (58%) currently having a family/friend plan with their service provider. U.S. adults ages 35-44 are the most likely to have a family/friend plan as 64% report having one, compared to 59% of 18-34 year olds, and 59% of 45-54 year olds.

On the other hand, 63% of U.S. adults said they currently have a landline phone though that number is much lower for younger Americans, as only 39% of those ages 18-34 said they currently have a landline phone.

About The Author

Dusan Belic

Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.