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Juniper Research: 80 billion new rich mobile messages to be sent annually by 2017

Categories: Research
By: , IntoMobile
Friday, October 19th, 2012 at 12:36 AM

According to a new report by Juniper Research, new “Rich Communication Suite” (RCS) mobile messages will generate 83 billion messages per annum in five years’ time. However, the research company also notes that this will be less than 1% of total messaging traffic in 2017, with “older services” like SMS, and already-established IP services such as IM, email and social messaging comprising the bulk of the remainder. In case you wonder, the RCS messages include joyn-branded RCS-e and RCS services.

Nevertheless, SMS will remain the King of the mobile messaging world due to its ubiquity and reach. Joyn-branded RCS-e services will have many hurdles to overcome if these and similar services are to achieve the heights of SMS.

Other key findings from the report include:

  • Mobile messaging traffic will nearly double from 14.7 trillion per annum in 2012 to 28.2 trillion by 2017.
  • SMS traffic will remain the largest type of messaging traffic.
  • Social messaging and email will also add to the momentum towards IP messaging.

As usual, you can get additional information about the report from Juniper’s website.

About The Author

Dusan Belic

Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.