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Google acquired a Waterloo-based BufferBox, which specializes in providing users with temporary lockers to receive delivery of packages from online retailers. The terms of the deal weren’t disclosed, but according to TechCrunch, the search giant paid north of $17 million for BufferBox.
Speaking to the Financial Post, BufferBox founder McCauley said that they’re hoping to “build out [its] vision a bit quicker” with the help of Google’s vast resources and talent. BufferBox will retain its distinct brand as part of the deal, but we don’t know Google’s plans for the startup — all we have is this short statement:
We want to remove as much friction as possible from the shopping experience, while helping consumers save time and money, and we think the BufferBox team has a lot of great ideas around how to do that
In other words, we’ll have to wait a little longer to see where this goes…
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.
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