Google is turning its sights on iOS with new web ad campaign that highlights the work the company has done on Apple’s mobile platform.
First reported by 9to5Mac, the short clip is a recruitment video meant to attract potential developers who want join Google’s iOS development team. The ad links to a page that describes the work of Google’s iOS team and encourages people to apply for a job.
As pointed out by GigaOM, this advertising push shows that Google is not only competing against Apple with Android, it is also taking on Apple on its own turf — iOS.
[Via 9to5Mac and GigaOM]
About The Author
Kelly Hodgkins
Kelly spent the last four years covering mobile technology at
places like BGR, Gizmodo and The Unofficial Apple Weblog. Before writing, she
spent a few years working with and teaching others how to use Adobe
Flash and Macromedia Director. Even earlier than that, she spent several
years as a Ph.D student in Microbiology. When she's not writing, she
can be found fishing the lakes and hiking the mountains of Western
Maine with her husband and tribe of children. You can follow her on Twitter @kellyhodgkins.