VoIP service provider Rebtel conducted a study to show what moms want for Mother’s Day and what their sons and daughters plan to do about it.
Unsurprisingly, more than 90% of respondents who plan to get in touch with mom said they will use voice, with over a third expecting to talk for an hour or more. Here are the highlights:
- 60.7% of moms said they are expecting a call from their son or daughter this Mother’s Day.- 92.6% of U.S. adults who plan to get in touch with mom on Mother’s Day intend to use voice/phone and a surprising 37.7% of those respondents said they plan to speak for an hour or more.
- 66.7% of moms are expecting to receive a gift this year, and almost half (45.3%) want their gift to be something just for them. 38.4% want a gift for the whole family, while something to be shared with their husband or significant other came in a distant third at 11.6%, while something for their children came in last with a paltry 4.7%.
- 90.8% of mothers listed speaking on the phone with their son or daughter as “very important.”
- 54.3% of mothers claim that they always get a call from their son or daughter.
And here’s the infographic with these and some other findings.
[Top image from Mia Francesca]